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Fox Sports Midwest to be renamed for gambling company, with plans to have fans wager during telecasts – STLtoday.com

FSM likely to be called Bally Sports as part of national deal designed “to revolutionize the U.S. sports betting, gaming and media industries.”

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Sinclair president and CEO Chris Ripley said, in a statement, that the company has been pointing toward cashing in the growing sports-betting market for some time, and that was accentuated with the addition of the regional sports networks last year when they were purchased from Disney.
“We have been working on developing an innovative experience that changes the way people think about and view live sports across all our platforms,” he said. “Bally’s, with its strong brand name, premier sportsbook…

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